GrASP is a suite of methodologies to help companies with their Growth Planning, Acceleration, and Sustainability by pulling all possible commercial levers.
Each methodology addresses one key success driver in developing differentiated commercial strategies and optimizing commercial operations to deliver on the strategy with the maximum customer engagement and cost-efficiency.
GrASP provides a comprehensive framework for our clients to increase sales significantly above trend line and to improve operational profit more than proportionally due to the combined effect of sales increase and commercial productivity gains. We apply GrASP especially to Life Sciences and Consumer Goods.